Time for a new website?

As the days get shorter and the nights draw in, autumn is the perfect time of year to reflect on the business and prepare for the coming financial year. It’s budget time for many which focuses the mind on financial targets for 2018 – where will those new sales come from?

No matter how you fill your sales funnel, one thing is certain: prospects will check out your website.

It takes 10 seconds to leave an impression on a user[1], and first impressions count! To get noticed in today’s crowded market place you need to be both seen and heard. Design, SEO and the right communication channels will help captivate your audience. Using the latest SEO skills and techniques, combined with mobile-responsive development, we optimise your website so that it is found.

Responsive sites with relevant landing pages draw visitors in, enhancing user experience. At Verto London we take the time to understand your audience profile and develop your site with them in mind, analysing how they navigate and engaging with them at the relevant touch points.

With so much riding on a website these days, be sure to engage an agency with a full digital offering. Having a pretty website just isn’t enough anymore. Even the speed of a website can make or break a sale, with 40% of visitors abandoning a site that takes longer than 3 seconds to load[2].  Speed is often affected by video - the new content marketing. Viewers are 64-85% more likely to buy after watching a product video[3].  Video provides the opportunity to promote a product or service directly to your audience, and increases conversions as viewers get all the information they need in one hit.

Content marketing, SEO, optimisation, user experience – all these buzz words can feel like you’re entering a minefield when all you want is a website that looks good and works, leading to more sales and business growth. Verto London take a pragmatic approach to web, building sites that get results, get found on Google and ultimately future-proof your web offering as much as possible so that ROI hits the bottom line without needing to be reinvested in a new website in the short-term.

Why not give us a call? Chances are your competitors will be launching a new website soon – get ahead with Verto London.

 


[1] https://www.gowebbaby.com/blogs/ecommerce/how-website-design-impact-your-sales-and-conversion

[2] http://enterprisemonkey.com.au/blog/importance-website-speed-stats/

[3] https://blog.kissmetrics.com/product-videos-conversion/

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